The company was founded on the desire to help: to help those
that knew the value of good marketing, knew the value of social media for
business and knew the value of great looking websites, but just didn’t know
where to start.
Push Start Marketing developed into a company that wants to
teach and empower, working hand in hand with clients and even eventually
handing the reigns of marketing back to you to continue in-house. With this ethos
in mind we know that our clients have truly benefited from our best and most
authentic assistance, that we work for you and with you, consistently and
honestly, and without hidden costs, and one of our measurements of success is
if clients take on elements themselves and Mollie Blake is a perfect example of
this.
Contemporary Romance. It’s been emotional!
Mollie Blake is the pen name for one of our clients who
writes contemporary romance novels and has an interest in fund raising,
particularly for victims of abuse. She came to us when we were newly
established, just over two years ago. The brief we had initially was four hours
a month to develop the profile of ‘Mollie Blake’ through social media , sharing
book extracts and topic related general interest items.
Mollie was motivated to write following the birth of her son
and discovering that returning to a high profile, high stress job was not
consistent for her with raising a family. Mollie soon realised that her
previous work lifestyle was not what she wanted, now that she had a child to
raise. As a more ‘mature’ mother she wanted to empower women of a similar age
and help them rediscover their sexual confidence – to return their sexual mojo
in their forties.
Start as you mean to go on….no…start, evaluate, change…
Mollie had a publicity company but they felt they could do
no more for her, and she approached us to help with PR. Push Start approached
PR professionals who all turned the opportunity down because they didn’t work
with fiction writers, didn’t specialise in the industry etc.. so with Mollie’s
agreement we took on the challenge and got her and her book featured in her local
press and made contact with a range of journalists on her behalf, resulting in
guest appearances at book groups and local radio interviews.
To her credit Mollie then followed up these contacts several
months later and secured radio interviews herself, with the confidence that we
had paved the way.
So our role changed once more and Mollie took control of the
social media accounts, whilst we continued to find her PR opportunities
including the opportunity to appear in a prestigious local magazine that
profiled influential local people.
She’s made it!
Mollie has now been signed by a book publisher in the U.S.
Push Start Marketing has succeeded and handed the reigns over to the client who
is now able to confidently manage her own marketing, if she so wishes. We’re called Push Start for a reason you know…
Cheerful farewells…
Push Start Marketing is always sad to say
farewell to a client, but are pleased in much the same way as a proud parent or
mentor who sends their protégé into the world. But, you are never truly alone
once you have engaged with us, we are always here to serve and ever willing to
advise.If you'd like to read stories, advice and news from Mollie Blake, check out her blog, but remember, it often comes with an 18 certificate!
And if you'd like Push Start Marketing to help you with a marketing campaign, give us a call on the Hotline: 07813 846569, or visit our website: www.pushstartmarketing.co.uk
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