Why Use LinkedIn?

If you see the value of networking in real life, just think of LinkedIn as online networking.
Let’s start by answering the most common question. Why use LinkedIn when my company is still growing?

The stats are easy to read,

• Over 3 million companies have a LinkedIn company page (as per mid-2013 stats)
• More than 500,000 company pages were added between 2012 and 2013
• There are 148 different industries represented on company pages
• To date, there are 1,275,000 products and services highlighted across LinkedIn company pages

http://www.socialmediaexaminer.com/make-linkedin-company-page-useful/#more-5618

Not Just Gossip

Of all the social media networks out there, LinkedIn is by far the most business oriented of them. Your audience is out there, looking for you and waiting to hear what you have to say.  With LinkedIn you can keep the focus on your message without the irrelevance of other social sites getting in the way.

A Community of Companies

A company page on LinkedIn is essential if you want your business to build a community around it that keeps you in front of mind for products or services.  Acting like an off-shoot of your corporate website, a company page is an unchanging, uniform section of your account that can not only provide information about you and your business, but interacts with others.

A True Testimony

Uniquely to LinkedIn, past employers, impressed customers and proud clients can ‘recommend’ your company and your skills.  Unlike the familiar and friendly ‘like’ button on Facebook, the LinkedIn recommendations are true testimonials to your services and should never be taken lightly.

Introductions through a LinkedIn connection are more likely to lead to a successful business contact than on other social media sites and often build lasting business relationships, all going towards your network of colleagues and contacts.

It’s not all about building yourself up though.  You can easily interact with other companies that have impressed you, by offering recommendations and introductions to their company pages.

LinkedIn is all about networking, businesses supporting business and engaging with like minded, focused professionals who are passionate about their work.

Get the knowledge

If the thought of getting LinkedIn and other social media up and running is just a little too much right now, and you know it ought to be simpler, get in touch.

We can show you how it can all be made more manageable and start working for you right away. A number of seminars are ready to book at the The Fleece in Witney.  Come along with your laptop and passwords and we’ll get you optimised in about 3 hours!

Book here